Your passion is helping others.
— Mine is building websites that help you reach them.
I’m Yael, and I craft websites for professionals who lead with heart — soul‑driven practitioners, educators, and consultants who are here to make a difference. Together, we’ll work to ignite deep connections, generate meaningful leads, and create a site that feels authentically ‘you’!
I’m so grateful for the work I did with Yael, who is not only an incredible human but also a dream to work with. With over 20 years of experience in web design, she guided me step by step and brought to life the exact vision I had in mind.
Ways We Can Work Together
Your work has soul. Your website should too. My role is to help you build it with intention — whether you need help defining your brand’s core message or you’re ready for a complete design pathway. Let’s find your starting point.
Foundational Workshops
When you need clarity before the website.
Sometimes the next step isn’t a full website — it’s getting clear on your message, offers, content, or direction so you can move forward with more confidence and intention
Explore workshopsExpress Design Pathway
When you have a strong starting point.
You have a strong starting point — and you’re ready to bring your message, vision, and website together through guided preparation, strategic refinement, and custom design.
Explore the Express PathGuided Design Pathway
When you want deeper support from the ground up.
My signature pathway for shaping your message, copy, visual direction, and site strategy before bringing it all together in a custom website rooted in strategy and heart.
Explore the guided pathThey Trust Me. You Can Too.
These lovely people had some nice things to say about working with me.
“You are so responsive to me, as a client, and it was apparent that you really got my style and specific needs. You clearly spent time figuring out what was best for my vision and goals and all of your work seems custom made to suit just me!”
– Erin Brighton, Camp Brighton
“I felt supported and understood throughout the entire website design process. Yael’s creativity, technical expertise, and dedication to collaboration resulted in a website that exceeded all my expectations. I couldn’t be happier with the outcome!”
– Meredith Woods, Meredith Woods Energy Work
“It has been a joy to work with Yael on my new website. Her design brilliance and her up-to-the-minute technical expertise combined to create such a beautiful website.”
– Lynne Shaner, Author and Poet
“Working with a woman on my website design was a relief! You are knowledgeable, reliable, trustworthy, easy-going, listened well to what I had to say, answered my questions.”
– Ellen Donaldson, Starleaf Wellness
Let me help you bring more of the right people into your world.
My not-so-magic formula to building websites that deeply connect with your ideal clients and generate meaningful leads.
Clarify Your Message & Values
We start by diving deep to uncover the heart of your brand.
Together, we’ll define your core values and mission, crafting a clear, client-centric message that communicates your unique work.
This foundational step ensures your entire website speaks authentically and resonates deeply with your ideal audience.
Write Your Connection Copy
Then, we give that authentic message a clear and compelling voice.
My process is collaborative, designed to help you find your own authentic tone and write copy that connects with your ideal clients.
Depending on the pathway we choose together, this support ranges from Light Editing & Optimization to my full In-Depth Copy & Messaging Support, ensuring the final words are a true extension of you.
Design Your Authentic Experience
That voice is then woven into a beautiful, intuitive design.
Using our clarified message as a blueprint, I’ll build an intuitive, beautiful website that feels authentically ‘you’.
The final design becomes a powerful tool that ignites deep connections, generates meaningful leads, and grows your impact.
Launch, Grow & Thrive
Finally, we bring your new online home to life, ready to grow with you.
I’ve refined my process to maximize results and equip you with the knowledge to easily update your content.
With ongoing support options, your website will remain a powerful asset that delivers continuous growth.
I’m yael.
Nice to meet you.
I’ve been creating meaningful online experiences for over 20 years. I’ve seen lots of trends come and go but one thing has remained constant — the absolute necessity to create meaning and connection for the visitor who lands on your website.
And you do this with well crafted words and visuals.
Which just happens to be my specialty.
My Latest Launch
The Warrior Within Healing
To move from ‘rented space’ on other platforms to a true digital home she could own, holistic practitioner Candice Van Dertholen needed a central hub to unify her brand.
Her new Tiny Site now acts as that powerful digital anchor, creating a peaceful, professional space where she can showcase all her offerings and make a big, meaningful impact.
